> ## Documentation Index
> Fetch the complete documentation index at: https://docs.trendteller.com.br/llms.txt
> Use this file to discover all available pages before exploring further.

# Dashboard Guide

> Using the Trendteller analytics dashboard

## Overview

The Trendteller dashboard provides a comprehensive view of your e-commerce analytics, metrics, and AI-powered insights across all your brands.

## Accessing the Dashboard

<Steps>
  <Step title="Login">
    Navigate to the Trendteller platform and sign in using your Auth0 credentials (email/password or social login).
  </Step>

  <Step title="Brand Selection">
    Select the brand(s) you want to analyze from the brand selector in the top navigation bar.
  </Step>

  <Step title="Date Range">
    Choose your desired date range using the date picker. Common presets include:

    * Last 7 days
    * Last 30 days
    * Last 90 days
    * Custom range
  </Step>
</Steps>

## Dashboard Components

### Key Metrics Overview

The top section displays primary KPIs:

<CardGroup cols={2}>
  <Card title="Total Revenue" icon="dollar-sign">
    Total sales revenue for the selected period with percentage change from previous period
  </Card>

  <Card title="Orders" icon="cart-shopping">
    Number of orders processed with growth indicator
  </Card>

  <Card title="Average Order Value" icon="receipt">
    Mean order value with trend direction
  </Card>

  <Card title="Customers" icon="users">
    Unique customer count and new vs returning breakdown
  </Card>
</CardGroup>

### Sales Trend Chart

Interactive line chart showing daily/weekly revenue trends:

* **Hover**: View specific date values
* **Zoom**: Drag to zoom into specific periods
* **Compare**: Toggle brand comparison view
* **Export**: Download chart as PNG or CSV

### Top Products

Table showing best-performing products:

* Product name and SKU
* Units sold
* Revenue generated
* Profit margin
* Stock status

<Tip>
  Click on any product to view detailed product performance analytics.
</Tip>

### Customer Insights

Customer analytics and segmentation:

* New vs returning customers
* Customer lifetime value distribution
* Geographic distribution
* Purchase frequency

## Multi-Brand View

### Consolidated Analytics

View combined metrics across all selected brands:

```
Selected Brands: Brand A, Brand B, Brand C

Total Revenue: $150,000
Total Orders: 1,250
Combined AOV: $120
```

### Brand Comparison

Compare performance side-by-side:

| Metric  | Brand A | Brand B | Brand C |
| ------- | ------- | ------- | ------- |
| Revenue | \$60K   | \$50K   | \$40K   |
| Orders  | 500     | 400     | 350     |
| AOV     | \$120   | \$125   | \$114   |
| Growth  | +15%    | +8%     | +12%    |

## Filters & Segmentation

### Available Filters

<Tabs>
  <Tab title="Time">
    * Date range selection
    * Hour of day analysis
    * Day of week patterns
    * Month over month comparison
  </Tab>

  <Tab title="Product">
    * Category filtering
    * SKU search
    * Price range
    * Stock status
  </Tab>

  <Tab title="Customer">
    * New vs returning
    * Location (city, state)
    * Customer segment
    * Lifetime value range
  </Tab>

  <Tab title="Order">
    * Order status
    * Payment method
    * Shipping method
    * Order value range
  </Tab>
</Tabs>

## AI Insights Panel

The right sidebar displays AI-generated insights:

<AccordionGroup>
  <Accordion title="Today's Insights">
    Daily AI-generated observations:

    * Unusual sales patterns
    * Inventory alerts
    * Trending products
    * Customer behavior shifts
  </Accordion>

  <Accordion title="Forecasts">
    Predictive analytics:

    * Next 7/30 days sales forecast
    * Confidence intervals
    * Key factors affecting forecast
    * Recommended actions
  </Accordion>

  <Accordion title="Recommendations">
    Action-oriented suggestions:

    * Restocking recommendations
    * Pricing optimization opportunities
    * Marketing campaign ideas
    * Inventory allocation suggestions
  </Accordion>
</AccordionGroup>

## Customization

### Dashboard Layout

Customize your dashboard layout:

* Drag and drop widgets
* Resize chart areas
* Hide/show specific metrics
* Save custom layouts

### Saved Views

Create and save custom dashboard configurations:

1. Apply your desired filters and layout
2. Click "Save View" in the top right
3. Name your view (e.g., "Weekly Sales Review")
4. Access saved views from the dropdown

## Exporting Data

### Export Options

<CardGroup cols={2}>
  <Card title="CSV Export" icon="file-csv">
    Export raw data for analysis in Excel or other tools
  </Card>

  <Card title="PDF Report" icon="file-pdf">
    Generate formatted PDF reports with charts and tables
  </Card>

  <Card title="Email Schedule" icon="envelope">
    Schedule automated email delivery of reports
  </Card>

  <Card title="API Access" icon="code">
    Programmatic access via GraphQL API
  </Card>
</CardGroup>

## Mobile Access

The dashboard is responsive and accessible on mobile devices:

* Optimized layouts for phone and tablet
* Touch-friendly controls
* Offline data viewing (cached)
* Push notifications for critical alerts

## Next Steps

<CardGroup cols={2}>
  <Card title="Multi-Brand Analytics" icon="building" href="/guides/multi-brand-analytics">
    Learn advanced multi-brand analysis techniques
  </Card>

  <Card title="AI Insights" icon="brain" href="/guides/ai-insights">
    Understand AI-generated forecasts and recommendations
  </Card>

  <Card title="Data Exports" icon="download" href="/guides/data-exports">
    Export and integrate your data
  </Card>

  <Card title="API Reference" icon="code" href="/api-reference/introduction">
    Build custom integrations with the API
  </Card>
</CardGroup>